Apple achieves record iPhone revenue in China despite tough competition

Apple has reported a 38 percent surge in revenue in Greater China, marking its strongest performance in the region since late 2021. The growth, driven by record iPhone sales and strong customer enthusiasm for the iPhone 17 lineup, outpaced the company’s overall quarterly revenue increase of 16 percent. CEO Tim Cook highlighted that traffic in Apple stores in China saw double-digit growth, and the installed base reached an all-time high in both Greater China and mainland China.